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Advertising designers create a vision for an advertising campaign under the supervision of a creative director and art director. They delegate duties to a graphic design team who helps them create a successful campaign.
Career Paths
Graphic Designer
Graphic Designers are responsible for creating the vision for an advertising campaign under the supervision of the creative director and art director, research target market and trends to determine what customers find interesting, and Sketching layouts for clients.
Art Director
Art Director are responsible for the visuals, aesthetics, and artistic aspects of the project. The art director is also responsible for outlining a campaign, project, and a brand’s visual identity and is also responsible for keeping up with the latest cultural and social trends.
Animator
The animator is responsible for creating storyboards and animations, and speaks to clients to understand project needs. Animators also collaborate with production team to understand client needs.
Illustrator
Illustrators consult with clients, art directors, and created directors to establish the creative direction of the desired illustration. They also prepare rough drafts for the purpose of visualizing the final image
Photographer/
Videographer
Photographer and Videographers are responsible for creating promotional visuals used in marketing campaigns. They are also responsible for setting up shoots along with traveling for shoot locations.
ARTis the greatest treasure to find in the Ad-world.
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